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Applied Communications is a program where you learn how to create national media with a national voice. The program prepares you for jobs in media and design industries.
After graduating, you can work in the media, TV, radio and film as Directors, Journalists and Producers, in advertising agencies as Creative Directors, Copywriters, and Web Designers, or in large organizations as Corporate Communication and PR Managers - who can produce well considered, effective solutions which are truly representative in promoting the cultural and social values of the United Arab Emirates.
You will achieve transferable knowledge and skills appropriate to industry standards and will have communication skills in both English and Arabic, which will allow you to operate in a broad range of professional environments. In the first 2 years, the students will get the opportunity to explore the program’s major fields of specialization through specifically designed introductory courses. Based on this foundational set of knowledge and skills, students will then select a major specialization of study within their program in year 3 and year 4 either in Design or Media as a Bachelor level program.
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